Current Issue Last Updated: Jan 26th, 2012 Abbie's Column : Email Marketing 2 Free - Must Have Marketing Tools Discover how to easily build both your social media following and your email list using Signature lines! Jan 26, 2012 Abbie's Column : Email Marketing 8 Fatal Email Marketing Mistakes You know building an email list is vital to your online marketing success. But did you know you can destroy your email marketing efforts and sabotage your list if you are not careful. Jan 19, 2012 Abbie's Column : Email Marketing Increase Email Click Throughs Social media share buttons increase email click-through-rates! Here's my 4 step plan to making your emails social media share-friendly. Jan 13, 2012 Abbie's Column : Email Marketing 5 Steps to Optimizing for Mobile Email Time spent on a mobile device by a US adult is now greater than the time spent reviewing print media. Here's a quick 5 step guide to optimizing for mobile email. Jan 3, 2012 Abbie's Column : Email Marketing Get Higher Open Rates Studies show improving subject lines can increase open rates 10% or more. The more opens your email gets, the more click- thrus your email will have and as a result the greater your returns will be. Here are 5 tips to writing a killer subject line! Dec 8, 2011 More Topics